To kick-start an ecosystem and create a virtuous spiral to develop an ecosystem, Peter and I have observed that it takes six steps:

  • Be credible to your partners that you believe in the value of an ecosystem.
  • Develop and share a roadmap for the ecosystem
  • Attract one or more foundation customers
  • Constantly communicate the value of joining the ecosystem to potential partners
  • Reduce the entry barriers to join the ecosystem
  • And look for partners that can bring their own sub-ecosystem

Next video – Credibility

Check out this link to more in-depth written articles on kickstarting and growing the ecosystem

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Kick-starting the Ecosystem : Introduction

by EcosystemEdge